Craft cider in San Diego…a novel adventure. Home to some of the biggest Craft Breweries in the country we figured why not make it home to some of the finest cider too!
While we aren’t all “from” SoCal, we all do share in our adoption of the spirit of the West Coast. A place that has inspired travelers for 200 years to pull up stakes and head west.
A place that down to its very core, embraces doing things differently. Shaking off the binds of the traditionalists, and finding out what makes you an individual. A land of the some of freshest fruits and bounty that the country has to offer.
A home for innovative people, products, and art, that thrive on the community and culture of other “unlike-minded” individuals.
Our master cider maker Matthew Austin has had a lifelong love affair with agriculture, science, and fermentation. After his passion led to journeys abroad and to some of the most world-renowned regions for cider, beer, and wine a seed of inspiration had been planted. While San Diego was recognized across the globe as the center for American Craft Beer and had a burgeoning wine scene there was a desperate lack of availability of high-quality craft cider, and that needed to change.
It did, however, have a rich culture of experimentation, craft beverage enthusiasts, a supportive community, and all the resources a new beverage company could want. So after much planning, research, tutelage, and test batching he began a search for his tribe. A group of passionate cider advocates, fermentationalists, designers, artists and industry business people who could help bring our project to life.
Setting a new trailhead is hard work, so he turned to one of his best friends Lara Worm. Thus began a two-year journey to bring a refreshing new tap room, educational venue, and distributed “new” beverage to ignite a thirst in Southern California.
We are outdoorsman first. From climbing, surfing, sailing, hiking, camping, mountain biking, or fly fishing, collectively we share a love for nature. The crossover of our life ethos and our inherent dependency on the planet to deliver the best, freshest, and tastiest products, made it a natural fit to pair up with some of our favorite non-profits to give back to the foundation of our individuality.VIEW MORE