the core

Lara Worm

Co-Founder + Chief Executive Officer + “Adventure Guide”

Lara Worm, co-founder, CEO, and self-described “Adventure Guide” of Bivouac Ciderworks, has never followed a traditional path. Lara is a native San Diegan raised in her family’s food and beverage business, however, she wandered “off trail” – as per usual – and went on to pursue a career as a homicide prosecutor in Washington, D.C. After a decade on the East Coast, Lara returned to San Diego and found herself back in the world of hospitality. As an ardent world traveler and adventurous foodie, Lara was first introduced to cider during stints living in Australia and England. Bivouac Ciderworks takes that inspiration from cider culture around the world, but brings a west coast irreverence and style to the traditional drink.

A lifelong hiker and outdoor adventurer, and outspoken feminist, Lara somehow found a way to combine her passion for the outdoors, fine food and drink, and social justice, in crafting Bivouac’s lifestyle brand and craft ciders. Lara embraces her adventure by road tripping across the country with Jamie, rock climbing with her dog Cooper, and plotting her eventual move to Mexico.

Lara Worm
Jamie Southerland

Jamie Southerland

Brand Manager

Jamie, the consummate Zillenial from Kansas City, is Bivouac’s spirit guide and Jill of All trades. From brand development, to design and marketing, to event planning and execution, Jamie is involved with the Bivouac brand at every level. Jamie’s sharp eye for design, understanding of cutting edge marketing trends, and zen personality makes her the yang to Lara’s ying. Jamie embraces her adventure by taking spontaneous trips, cooking & dining out, curating playlists, and making her way front row at every concert.

Brooke Heller

Brand Ambassador + Sales

Account manager, brand ambassador, sales representative and Bivouac hand model – where would we be without Brooke? This sunkissed midwestern surfer is reppin’ Bivouac on the daily – talking with accounts, working events and making highly relatable cider Tik Toks. Brooke embraces her adventure by catching California waves, documenting her OOTD’s and discovering all of San Diego’s hidden gems.

Brooke Heller
Jordan Christie

Jordan Christie

Cider Production + Cider Slinger

Our token male. Jordan, who also hails from the Pacific Northwest, originally came to Bivouac as a regular-customer, but was quickly sucked into the cider-vortex. Jordan charmed guests from behind the bar for a year before he donned his cider making boots and found his hidden passion for all things fruity and fermented. From brainstorming, experimenting, fermenting and blending, to getting our ciders out of our production facility and onto shelves and taps around Southern California and Arizona – Jordan embodies one of Bivouac’s favorite mottos, “At Biv, if you’re not doing everything, you’re doing nothing!” Jordan embraces his adventure by snowboarding, golfing, and yelling at the TV during his favorite sporting events.